Services presents marketing excellence awards

  • Published
  • By Steve VanWert
  • Air Force Services Agency Public Affairs
Air Force Services officials here recently announced the winners of the Achievement in Marketing Excellence Awards.

This is the premier for this awards program, modeled after the American Advertising Federation’s “Addy Awards.”

“Air Force Services marketing developed this recognition program to create drive for achievement and to encourage cross-pollination of marketing knowledge from base to base,” said Gary Lott, of the Air Force Services Agency. “The program educates base-level marketing professionals on marketing topics and gives them incentives to achieve excellence in their on-base services programs. It rewards them for excellent work.”

Award winners are:

-- Sales Promotion Newsletter: Catherine Lane from Kadena Air Base, Japan.

-- Sales Promotion Menu: Yasuhiro Higa from Kadena.

-- Publication Design Editorial Spread and Publication Design Series: Ms. Lane and Takako Uehara from Kadena.

-- Sales Promotion Sales Kit or Product Info, Mixed Multiple Media Consumer Local and Service Institutional Print: Maxwell Air Force Base, Ala.

-- Single Poster, Elements of Advertising single and Elements of Advertising Campaign: Joseph Smalley from Eglin AFB, Fla.

-- In-store Advertising Signage and Four-Color Brochure: Lorna Sanchez from Pope AFB, N.C.

-- In-store Merchandizing Product Display: Felicia Johnson, Little Rock AFB, Ark.

-- Publication Design Cover: Tanya Conde from Luke AFB, Ariz.

-- Point of Purchase Counter Top or Attached: Todd Ryan and James Lovely from U.S. Air Force Academy, Colo.